Start your website and SEO project with your goals, existing website and priority services. If the site needs a focused repair, begin there. For a new build, our AI-ready WordPress website service explains the page structure and customer journey. The website handover checklist helps clarify ownership and access. We review the relevant search and conversion gaps, then recommend a scoped project or ongoing plan. Your proposal defines deliverables, access requirements, responsibilities and review points before work begins.
If your existing website gets visits but few suitable enquiries: begin with the page and contact journey. A trades business may need clearer job exclusions, genuine service coverage and a simpler quote request. Check the form before buying more traffic. Where the cause is uncertain, scope the investigation first and use its findings to choose the repair. A redesign is one possible recommendation, rather than the automatic starting point.
If you need a new website or a redesign: agree the offer, priority pages, existing URLs and acceptance checks before designing the layout. A retailer may need product information, stock confirmation and collection instructions. A professional practice may need clear service boundaries and appropriate enquiry questions. Record who supplies accurate information, who reviews it and who receives the finished access and working instructions.
If you run a guest house or tourism business: connect search intent with the booking decision. A tour page should explain the actual experience, pickup arrangements, suitability and next step. A guest house may need useful location and stay information. Seasonal content should reflect confirmed capacity and operating dates. Review the destination customers reach after clicking, as well as the message that attracted them.
These starting points illustrate how the scope can differ. Send your website, priority offer and the action you want customers to complete. Explain what currently happens and which information is missing. We can then discuss the relevant work and how completion will be checked.